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As the cookie-less future approaches, there will be a definitive shift in marketing strategies and customer data collation. With GDPR and other privacy laws becoming increasingly tighter regarding user privacy…
Artificial Intelligence is becoming an integral component of many innovation processes and…
How would it be, if we marketers could just speak straight to…
Content marketing in recent years has become one of the most effective…
To delve deep into the customers’ buying persona, there are certain key…